Logo design by TASCHEN
Welcome to the ultimate catalogue of logos.
Across industry, media, music, and more, this far-reaching collection explores the irrepressible power of a brand’s graphic representation. Thematic chapters explore how text, image, and ideas distill into a symbol. In handy reference-book size, this is a definitive introduction to the philosophy—and triumphs—of visual branding.
Julius Wiedemann Hardcover, 14 x 19.5 cm, 664 pages